Topic
Rakuten
5 facts from 1 episode, in date order. These are what speakers said on the shows, each linked to the moment it was said. They aren't independently verified.
Undated
Rakuten's AI-ization strategy targeted triple twenty growth: 20% gains in marketing productivity, operating productivity and client productivity or revenue.
“the AI-ization strategy at Rakuten was to achieve triple twenty business growth, and what that meant was 20% increase in marketing productivity, 20% increase in operating productivity”
Guest · Strategy Summit 2026: Why AI Means Radical Change, 0:13:52
Undated
Tsedal Neeley says she sits on the board of Rakuten.
“I happen to sit on the board of Rakuten, and I can tell you”
Guest · Strategy Summit 2026: Why AI Means Radical Change, 0:13:52
Undated
Neeley says Rakuten saw a 77% decrease in marketing cost in about four months after its AI mandate.
“seventy seven decrease in marketing cost in about four months.”
Guest · Strategy Summit 2026: Why AI Means Radical Change, 0:15:24
Undated
Neeley says Rakuten employees created over 25,000 custom bots internally in a decentralized way, plus another 800 agents.
“over 25,000 custom bots created internally within the company in a very decentralized way, empower people, equip people”
Guest · Strategy Summit 2026: Why AI Means Radical Change, 0:15:24
Undated
Neeley says Rakuten's AI semantic search raised gross merchandise sales by 6.5%.
“This simple innovation has led to increase in gross merchandise sales, 6.5% here, gross merchandise sales.”
Guest · Strategy Summit 2026: Why AI Means Radical Change, 0:16:37