2006
Tobacco companies put about $4.5 billion into F1 team sponsorships before the EU ban took effect in 2006.
“until it finally gets banned by the EU in 2006, tobacco company advertising poured $4.5 billion into team sponsorships in F1 over the years.”
Acquired · Formula 1, 1:03:14
2023
Ulf Sverdrup said the EU AI Act had passed in the European Parliament but still needed further work to complete.
“So the EU is about to establish its own AI Act. It's passed in the parliament or but still, uh, some time to work”
Ulf Sverdrup · Vice Chair and President of Microsoft: AI and Geopolitics, 0:09:22
2023
Ulf Sverdrup described the EU AI Act as using a risk-based approach with prohibited and high-risk categories.
“with the risk assessment, something they they consider uh prohibited, something that they consider high risk”
Ulf Sverdrup · Vice Chair and President of Microsoft: AI and Geopolitics, 0:09:54
2023
Brad Smith said his reaction to the first draft of the EU AI Act was that it would regulate Europe out of AI use.
“I was certainly one person among many who who saw the first draft and said, oh, my goodness, this is gonna regulate Europe out of AI use”
Brad Smith · Vice Chair and President of Microsoft: AI and Geopolitics, 0:10:43
2023
Rao said the EU AI Act, passed in a first stage, says AI developers must obey the EU copyright directive, which may limit training on web data in Europe.
“But even in there, they said that you have to obey the EU copyright directive.”
Dana Rao · How Adobe is managing the AI copyright dilemma, with general counsel Dana Rao, 0:52:11
2024
Kahn says the EU's AI Act requires that humans be told when they are interacting with an AI system.
“in the EU's AI Act that is now in full force is that if you have a human interacting with an AI system, the human should always know that they're interacting with the AI system.”
Jeremy Kahn · Debunking AI myths, with Jeremy Kahn, 0:18:57
2026
Ulf Sverdrup said the European Union planned to have its AI Act in place by 2026.
“they plan to put it into place in by 2026.”
Ulf Sverdrup · Vice Chair and President of Microsoft: AI and Geopolitics, 0:09:22
2026
Todd McKinnon said digital ID efforts follow EU-wide standards in Europe but are largely handled state by state in the United States.
“in Europe, it's certain standards across the EU, it's in the United States, it's very much f- at a state level.”
Todd McKinnon · Okta's CEO is betting big on AI agent identity, 1:08:43
2026
Nicolai Tangen says that twenty-five years ago European and American GDP were equal, and that Europe is now at about 70% of US levels.
“twenty five years ago, uh, the GDP of Europe and America was the same. Now, Europe is 70% of the US levels”
Nicolai Tangen · Live podcast with Jamie Dimon, CEO JPMorgan Chase: Corporate culture, risk and the global economy, 0:26:04
2026
Jones says the EU AI Act changes the transparency required of AI systems offered to people in Europe.
“Europe is another good example, so they just rolled out the EU AI Act, right?”
Angie Jones · Building the Foundation for the Agentic AI Era, 0:28:41
2026
Tobias Lundberg says European regulators have shown somewhat more leniency toward in-market consolidation, such as in telecom and banking.
“Another one has been a slight shift towards some more leniency for in market consolidation as well on the European side and the EU side more specifically.”
Alex Liu · 326. M&A heading into Q4: How AI is reshaping value creation, 0:15:43
2026
Sarah Friar said Ireland currently held the presidency of the European Union, which was why she met the Taoiseach in Dublin.
“Ireland right now has the presidency of the EU.”
Sarah Friar · Reid Hoffman and OpenAI CFO Sarah Friar on where AI goes from here, 0:21:36
2026
Sarah Friar said that of the frontier firms OpenAI sees, only a small share are based in Europe.
“In that top ten of frontier firms that we see, only ten of them are European-based.”
Sarah Friar · Reid Hoffman and OpenAI CFO Sarah Friar on where AI goes from here, 0:21:50
Undated
Acker pointed to the EU AI Act and U.S. state-level rules as examples of legal limits on AI.
“Of course, you know, with the EU, there's the EU AI Act, so you have it at, you know, for AI specifically at those kind of levels.”
Jacqueline Acker · AI Ethics, Governance, Responsible AI: Views from the CIA's Deputy Privacy Officer | #863, 0:11:44
Undated
Klein says SAP had to double its European legal department in the last two years because of regulatory complexity.
“we here in Europe, in the last two years, we had to double the size, you know, of our of our legal department.”
Christian Klein · SAP CEO: European Tech Leadership, Cloud Innovation, and Performance Culture, 0:34:49
Undated
Geoffrey Hinton says European AI regulations contain a clause stating they do not apply to military uses of AI.
“the European regulations have a a clause in them that say none of these regulations apply to military uses of AI.”
Geoffrey Hinton · Godfather of AI: I Tried to Warn Them, But We’ve Already Lost Control! Geoffrey Hinton, 0:13:11
Undated
Guinan says compliance in the EU is a financial argument for responsible AI because non-compliance can bring major fees.
“Or being compliant and not facing, uh, major fees when you are not compliant, especially here in the EU, for example.”
Allegra Guinan · Confident, strategic AI leadership, 0:33:39
Undated
Nadella said Microsoft created an EU data boundary, which prevents sending European customers' AI calls to other regions even when the work is asynchronous.
“where we literally had to create an EU data boundary, uh, basically meant that you can't just round-trip a call to wherever, even if it's asynchronous.”
Satya Nadella · Satya Nadella — How Microsoft is preparing for AGI, 0:53:40
Undated
Andrew Ng said European regulators told him they wanted to lead in regulating AI, which he does not think creates competitive advantage.
“for a while, over the last few years, visiting some European regulators, I heard things like, we want to be leaders in regulating AI.”
Andrew Ng · Andrew Ng on winning the AI race, with DJ Patil, 0:20:44
Undated
Fradin says some European companies read the EU AI regulations as barring AI from being used to write employee reviews, and he does not say whether the law is good.
“we're not allowed to use AI to write employee reviews”
Russ Fradin · The $700 Billion AI Productivity Problem No One's Talking About, 0:40:23
Undated
Sankar named the EU AI Act as an example of AI regulation that enterprises must manage policies around.
“AI governance regulation, EU AI Act.”
Prukalpa Sankar · How Open Context Layers Help Enterprises Build, Govern, & Scale Agentic AI - with Prukalpa Sankar of Atlan, 0:06:48
Undated
The EU code of practice includes a requirement to report severe AI incidents, but McGregor says it had not yet been implemented.
“In the EU code of practice, there is a requirement for severe incidents to be reported. It hasn't reached implementation as of yet.”
Sean McGregor · AI incidents, audits, and the limits of benchmarks, 0:12:17
Undated
Jamie Dimon says Mario Draghi's report listed 300 recommendations for Europe, of which only seven or eight have been implemented.
“Draghi, Mario Draghi, who I have enormous respect for, wrote the Draghi report. He listed them all 300 recommendations, of which they've done seven or eight, okay, and they're needed.”
Jamie Dimon · Live podcast with Jamie Dimon, CEO JPMorgan Chase: Corporate culture, risk and the global economy, 0:27:14
Undated
Todd Vancil cites the EU AI Act as a regulation seeking to govern how AI is used.
“The latest things we're seeing around AI is the EI, uh, the EU AI Act, which seeks to start regulating how AI is used, right?”
Todd Vancil · Preparing Enterprise Data for Safe AI Deployment - with Todd Vancil of Securiti AI, 0:22:57
Undated
Bussmann describes European AI regulation as restrictive and based on classifying use cases by risk, with significant fines for companies.
“the European regulation is very restrictive, um, and very risk-based classification, um, uh, controls.”
Oliver Bussmann · AI Agents in Banking: UBS Former Chief Information Officer, 0:10:15
Undated
Charlie Lewis said the United States government and the EU are developing more standards, with broader regulatory movement toward post-quantum cryptography.
“We are seeing increased standards development within the United States government, within, uh, the EU and broader regulatory movement here.”
Charlie Lewis · 325. Addressing AI Frontier Lab model risks and opportunities, 0:30:41
Undated
Stefan Zima said companies in Europe all have a data protection officer because the GDPR requires one.
“They all have a data protection officer because it's in the law.”
Stefan Zima · AI Content Governance Inside a Regulated Bank - with Stefan Zima of Raiffeisen Bank International AG, 0:13:00
Undated
Schmidt says he helped write the US AI strategy while Brussels wrote its own about five years before the interview.
“five years ago, Brussels wrote the um AI they their AI strategy. I helped write the one for the US.”
Eric Schmidt · Eric Schmidt: The Age of Agents, Superintelligence, and Why Europe Is Falling Behind, 0:00:00