1985
Nintendo revived the console business in 1985, which Mitch Lasky says was only five to seven years old when he began his career.
“Obviously, Nintendo had brought the console business back in 85, but we were really only five, seven years into that, right?”
Acquired · Benchmark’s Mitch Lasky and Blake Robbins on The Art of Business in Gaming, 0:13:29
1990s
Mitch Lasky says Hasbro made a run at Activision in the late 1990s, when he was running its studios, but no deal was done.
“Hasbro made a run at Activision, little known fact, right? In the late 90s when I was running the studios there”
Acquired · Benchmark’s Mitch Lasky and Blake Robbins on The Art of Business in Gaming, 1:52:16
Undated
Mitch Lasky says that in the packaged goods era publishers aimed to sell a disc and get customers to return a year later for another, which pushed games toward planned obsolescence.
“in the packaged goods era, your goal was to sell a disc and then get somebody to come back a year later and buy another disc.”
Acquired · Benchmark’s Mitch Lasky and Blake Robbins on The Art of Business in Gaming, 0:05:50
Undated
Mitch Lasky describes Valve as an $8 billion a year business that is privately held.
“I mean, now it's an $8 billion a year business, right? I mean, it's just a remarkable, remarkable company.”
Acquired · Benchmark’s Mitch Lasky and Blake Robbins on The Art of Business in Gaming, 0:26:32
Undated
Mitch Lasky cites Microsoft's $69 billion acquisition of Activision as evidence that Game Pass is re-aggregating exclusive content.
“I mean, you look at the Activision deal, $69 billion acquisition of Activision.”
Acquired · Benchmark’s Mitch Lasky and Blake Robbins on The Art of Business in Gaming, 0:29:32
Undated
Mitch Lasky says Riot Games bought Defense of the Ancients fan websites and redirected their editorial to its own game's fan content.
“we bought the Defense of the Ancients websites and just turned their editorial to all the fan content on the internet.”
Acquired · Benchmark’s Mitch Lasky and Blake Robbins on The Art of Business in Gaming, 1:02:29
Undated
Mitch Lasky says Roblox is the most highly taxed app store on earth because developers are paid in Robux, which is taxed on each conversion.
“Roblox is the most highly taxed app store on earth, right? I mean, because you get paid as a developer in Robux, right?”
Acquired · Benchmark’s Mitch Lasky and Blake Robbins on The Art of Business in Gaming, 1:32:06
Undated
Mitch Lasky says he last calculated Roblox's gross tax on developer earnings at somewhere close to 60%.
“I think the last time I calculated the total tax, the gross tax, was somewhere close to 60%.”
Acquired · Benchmark’s Mitch Lasky and Blake Robbins on The Art of Business in Gaming, 1:32:32